Brands are important both in purchasing everyday items and completely new ones. They must stand out, but also be useful, and convey a valuable message. The brand represents the product’s quality, which is frequently a factor in choosing a given item.
*Report „Customer Experience Trends. Revolution or Evolution of Customer Experience?
Understanding your brand and your competitors’ brands is a strategic asset that will allow you to build an effective e-commerce strategy. With our innovative, proprietary tool, you gain access to key data that revolutionizes your team’s efficiency and streamlines the decision-making process at every level of management.
Brand Power Index by Brandly360 offers a comprehensive brand and product overview, providing a detailed analysis of your brand’s online visibility. Leverage a strategic e-business resource to effectively:
evaluates the effectiveness of product banner campaigns on e-commerce retailer sites and compares them with those of competing brands.
Brand benefit: Vendors have the ability to precisely check whether they are effectively using available promotional tools to increase brand visibility.
collects data on all product promotions, promotion terms and conditions, and changes to regulations.
Brand benefit: Based on BPI statistics, the marketing department will assess the effectiveness of the campaign and adapt the strategy to current trends and in relation to the activities of competitors.
creates and analyzes review charts to help you understand customer loyalty and satisfaction levels.
Brand benefit Marketers can tailor their offerings and communications to meet customer expectations, using brand strengths and competitor weaknesses. The feedback they receive becomes valuable promotional material.
evaluates the product descriptions content, quality and length of content.
Brand benefit: Knowing which parts require optimization allows for continuous improvement of the offer. With this tool, marketing departments can monitor the content quality on partner sites and optimize content to better meet customer needs.
analyzes the attractiveness of product presentations using graphics and multimedia.
Brand benefit: An attractive product display is the key to more conversions. The right graphics and videos can make your products more attractive and attract more customers, which directly affects sales.
checks the positioning of products in sellers’ categories.
Brand benefit: A high position in search results and categories increases your product visibility and chances for sales growth.
monitors product ratings provided by customers.
Brand benefit: Positive recommendations are one of the most effective marketing tools and influence customers’ purchasing decisions. BPI allows for quick response to customer needs.
With advanced software you set strategic goals for your teams,
to effectively position the brand on the market and take effective steps in e-business. Brand Power Index:
Track the needs and preferences of your target group to always stay one step ahead of the competition.
Maintain a positive image of your company with a consistent and well-thought-out communications strategy.
Strengthen your position on the market through strategic and targeted actions that highlight the uniqueness of your offer.
Use data to manage your advertising campaigns and promotions more effectively, maximizing their return on investment.
Focus on boosting sales by better knowing the market and tailoring your offering to consumer needs.
Do you want to improve the effectiveness of your tactics in e-commerce and strengthen your market position?
Maintain full control over every aspect of your e-commerce product presentation. Brand Power Index by Brandly360 delivers detailed data that transforms your sales strategies into specific and desired results. Use every available opportunity to increase your visibility and sales using our precise analytics.
Neglecting digital shelf management can lead to customer loss. Counteract this risk with Brand Power Index, a comprehensive tool for effective monitoring and optimizing your online presence.
Discover the advantages of BPI by Brandly360
Our comparison charts and reports provide in-depth insight into your market position and your competitors’ activities, allowing you to create effective intervention strategies.
We monitor not only the quality and quantity of product descriptions, but also the use of graphics and multimedia, reviews and rating. Thanks to this, you can not only maintain, but even increase the attractiveness of your offer.
With detailed data on the position of your products in category lists and the use of banner ads, we help you maximize your visibility and competitive advantage.
Brand Power Index by Brandly360 is not just data, but a strategic tool for effective and reliable brand management in e-commerce. Brandly360 offers a variety of intuitive formats for presenting data in a comparative form, which facilitates setting sales, promotional and strategic goals, in line with the current needs of your business.
Check that distributors and sellers are following the terms of the agreements governing the placement of advertising banners, and that your products are appropriately exhibited in online stores. Do not allow your marketing activities to lose value due to noncompliance with the stated conditions.
Optimize your strategies to increase visibility and sales based on analytics. BPI regularly aggregates your product views and reports results accordingly.
Be sure that your products not only have full and attractive descriptions, but also occupy top positions on e-shop lists, which significantly increases the chances of sales success.
Najbardziej skuteczne strategie w sprzedaży
e-commerce, które zrealizujesz z Brandly360.
