Start your 14-day free demo and discover the possibilities of Brandly360! ➞
Start your 14-day free demo and discover the possibilities of Brandly360! ➞
Protect your brand – keep an eye on the entire market
Find out how your products are promoted on various e-commerce platforms.
Optimize your digital shelf with Brandly360, using an advanced tool for monitoring products in e-commerce channels.
Monitor the competition, find out which products sell best in a given category or at a given retailer. Learn how the leaders sell.
Find out how prices are set or who offers additional benefits. Manage your pricing strategy and protect your pricing policy for different product groups.
Proper product positioning also means higher conversion rates and greater profits. Optimize your digital shelf.
Find out which products your competitors are promoting and how. Verify your purchased promotion and the visibility of your products compared to your competitors.
Check where your products have the largest market share and compare them with the competition. We provide data from various sources: online stores, price comparison websites, auction sites, and marketplaces.
Quick notification of negative reviews of your own products (potential quality issues). Identification of areas for improvement in your products.
Receive personalized reports and alerts. Save time and avoid manually tracking your products across e-commerce channels.
If you need support, take advantage of the knowledge and experience of our specialists. We will be happy to help and advise you on how else you can use the data we provide.
Thanks to professional price monitoring in e-commerce channels, Brandly360 will help you maintain the attractiveness of your products’ prices for potential customers. You will eliminate harmful price competition by identifying sellers who violate your pricing policy and introduce unfavorable changes to the market.
By using Allegro price monitoring, among other tools, we obtain up-to-date data on our competitors’ activities, which allows us to quickly respond to product price changes, manage sales volumes, and analyze the market in a given category. This enables us to promote a given product more effectively, reaching a wider group of consumers. At the same time, we optimize sales on Allegro.
Nowadays, brands must respond quickly to market changes in order to maintain their position and attract potential customers. By monitoring competition in online stores, product availability, and prices in price comparison engines, you will be able to better control the situation around your brand and make informed decisions about your pricing policy.
Visibility in e-commerce is not only about prices and availability, but also about presence in listings, search results, promotions, and banners. Share of Voice (SOV) in e-commerce shows how often your products appear against your competitors in online stores and marketplaces such as Allegro or Amazon. By monitoring SOV in Brandly360, you can check whether your brand is visible on the digital shelf and how much space it occupies in the category. We analyze data from listings, promotions, and consumer reviews to identify where you are gaining customer attention and where you are giving space to others. As a result, you can respond more quickly to declines in visibility, invest your promotional budgets more effectively, and ensure that your products are “at eye level” for consumers — where purchasing decisions are made.
Ensure your products are presented properly and increase your conversion rate. Monitor the visibility of your products online, analyze how your competitors are doing it, and make the right decisions.
The price of a product is obviously important, but nowadays, product presentation and the sales experience are becoming increasingly important. Make sure you have the right set of tools to monitor and optimize your digital shelf.
Gain full visibility of your products across distribution channels. Identify frequently out-of-stock products in sales channels. Increase conversions by ensuring consistent product availability. Identify frequently out-of-stock products.
Social media monitoring is not enough to achieve success in e-commerce. It is worth monitoring your brand in many aspects, and this is where Digital Shelf comes in handy, ensuring that potential customers have the best possible experience when buying your products online. In addition, monitoring your competition can reveal your market share.
Save time by automatically collecting and monitoring product details across your retail network and various e-commerce channels. We collect data from online stores, auction sites, price comparison engines, and marketplaces.
Protect your brand and reputation online with ratings and comments. Analyze customer service and quickly catch negative mentions to nip a potential crisis in the bud. Negative reviews also have value because they show the credibility of a given store.
Find out where and how your products are displayed online. Are the keywords for your products appropriately linked to your brand? Banners, relevant positions in search results, or appropriate placement in category lists are just some of the things we can monitor for you. Want to know more?
Brandly360 monitors brands in three stages. First, product data is collected and assigned to the appropriate categories in stores and marketplaces, providing a complete picture of the starting point. The next step is to jointly determine the scope of the analysis with the Brandly360 team, selecting functionalities tailored to the specifics of the market, distribution method, and business objectives. The final stage is continuous monitoring, where you get access to a panel with reports, alerts, and analyses, and the entire process is automated and constantly improved.
This approach not only shows what is happening with your brand in sales channels, but also provides the knowledge needed for strategic decisions: from price and display quality control to responding to competitors’ actions.
Brand monitoring is the systematic collection and analysis of data about e-commerce offerings: from online stores to marketplaces and price comparison websites. Its purpose is to protect your image, increase sales, and respond quickly to market changes.
At Brandly360, this includes: price, availability, and promotion analysis; product presentation control (photos, descriptions, attributes); tracking customer reviews and ratings; automatic alerts and reports; and the Brand Power Index, which combines this data into a single brand position rating.
This allows manufacturers to see how their offering compares to the competition and where corrective action is needed.
Customers’ purchasing decisions are influenced not only by visibility in search engines, attractive product presentation, and promotional campaigns, but also by the actions of competitors. Responding effectively to their moves requires hard data, which is provided by online brand monitoring. Thanks to comprehensive tools, you can track the prices, availability, and promotions of your products in one place, as well as how they are presented by distributors in various e-commerce channels. You also gain access to current customer reviews and market trends. Brandly360 is a way to protect your brand, control your pricing policy, and make informed business decisions based on reliable data.
Brand monitoring in Brandly360 gives you full control over how your products are sold across different channels. You receive up-to-date data on prices, availability, and distributor activities, as well as information on promotions, customer reviews, and the quality of product presentations. This allows you to detect irregularities faster, respond to competitors’ actions, and maintain a consistent brand image. This translates into better protection of your pricing policy, greater customer trust, and more accurate business decisions.
Yes, Brandly360 works with manufacturers from many sectors, providing them with solutions tailored to the specifics of the market and business needs. The tool is used by companies from the electronics and household appliances industry, manufacturers of pet products, cosmetics and beauty products, as well as clothing and jewelry brands and companies operating in the automotive sector.
The flexible nature of the platform means that brand monitoring also works well in other product categories, i.e., wherever price, distribution, and image control are important.
The first step is to prepare a list of products to be monitored. These can be entire product lines or selected bestsellers, depending on your priorities. The second step is to identify the sales channels, i.e., the places where you want to analyze your brand. These can be online stores, marketplaces (e.g., Amazon, Allegro, eMAG, Kaufland), auction portals, or price comparison websites such as Ceneo or Google Shopping.
Based on this, Brandly360 adjusts the system configuration so that the data is complete and useful. The next step is to select functionalities, such as availability monitoring, Buy Box control, promotion analysis, customer reviews, or product presentation quality (digital shelf). This ensures that monitoring meets the real needs of your industry and supports key business objectives, from protecting your pricing policy to strengthening your brand image.
At Brandly360, manufacturers can use various features, such as price monitoring, product availability, price management, promotion monitoring, product positioning, and many others.
The frequency of receiving brand monitoring data depends on your needs or industry. Brandly360 can provide information every 10 minutes or according to a set schedule. Most often, customers obtain data once or several times a day, there are also industries where a weekly reading is sufficient, but there are also those where data is collected every hour. The frequency of data updates is flexible and tailored to the specifics of your market and business needs. Brandly360 can collect information as often as every 10 minutes if the situation requires a very quick response, or according to a set schedule – for example, once a day, several times a day, or once a week. In industries where prices and product availability change dynamically (e.g., electronics, household appliances, or seasonal products), data is usually updated hourly or several times a day. In more stable sectors, weekly readings are often sufficient. As a result, monitoring does not generate information overload, but provides exactly the reports needed for decision-making.
Yes, Brandly360 operates internationally and monitors brands in multiple markets simultaneously. The system covers both the largest global platforms, such as Amazon, Google Shopping, and eMAG, as well as local marketplaces, price comparison websites, and online stores specific to a given region.
Our clients use monitoring throughout Europe: from Western European markets, through the Baltic countries, to the Iberian Peninsula, and beyond. This allows them to analyze competition, pricing policies, and product presentation in different countries, comparing local dynamics with global trends.
Brandly360 thus provides a consistent picture of the situation across multiple channels and markets, making it easier for manufacturers and distributors to manage their brands both locally and internationally.
