Business
How Brandly360 data helps Komputronik increase sales in the e-commerce channel
What increases online sales? Are sophisticated tools used to help the sales strategy? How can you plan your business with accurate data? Komputronik proves that
Category List & Search Results Monitoring & Tracking Software
In today’s e-commerce industry, it might be challenging to remain competitive and attract customers. To do so, it is important to offer a wide selection of items and have an accurate inventory. However, even the best offer will be worthless if the customer cannot find the desired product. That’s why a website search bar is a vital feature for online stores.
When developed and implemented correctly, a search bar can help customers find the desired product much faster, improve the user experience, and increase the conversion rate. The seller might also be able to direct the customer to similar or recommended products, which can result in more sales. As such, a search bar should not only search for the customer’s query but also suggest products as well as display prices.
The task gets trickier if your products are sold by third-party sellers. In this case, you need to make sure that the search results are accurate and up-to-date.
Brandly360 provides a solution that can help you with all of these challenges.
Our system allows you to monitor your distributors and retailers and make sure that they are listing and promoting your products correctly. You can also see how your products are being priced in relation to your competition. Additionally, you will be able to track product searches for your brand or your competition.
PRACTICAL USE OF THE FUNCTION
Product visibility check on the category list
Verification of the possibility of finding your product by the client
Checking if your product is correctly represented by third-party sellers
Product price monitoring in relation to the competition
Detection of incorrect product listings
Analysis of customer search queries and behaviours
Competitor activity monitoring
Top-quality data at your fingertips
Monitor Product Visibility
Gather data on how often your products are appearing in search results and on product pages. Determine which distributors or retailers are listing your products and identify any potential problem areas to solve them in a timely manner.
Analyse Product Pricing
We scan products as often as you need it, updating data even every 10 minutes.
Determine How Likely Your Products Are to Be Found
Track the number of searches for your brand and your products. Identify which products are being searched for the most and make sure that they are appearing in search results.
User-friendly interface
Get Insights on Product Searches
Access detailed insights on customer searches, including the terms used, the number of results returned, and the products that were clicked on. Use this data to improve your product listings and make sure that your products are being found by potential customers.
Monitor Competitor Activity
Track your competitor’s activity, including the number of searches for their brand, the number of their products appearing in search results, and the prices of their products. Use this data to improve your own listings and make sure that your products are more visible than your competition.
Get Top-Quality Data and Generate Reports
Our system uses data from multiple sources to provide you with accurate and up-to-date information. You can customize the data that you see and generate reports to share with your team and make decisions based on data-driven insights.
Other functionalities
See also
Price and availability monitoring
We collect product prices along with promotions (discounts, crossed-out prices, sale prices) with the highest frequency on the market (even every 10 minutes).
Promo & Sale monitoring
We collect all information on promotions in the online store. With our system, you can check the promotions your products are on.
Product reviews and rating analysis
Quick information about negative opinions about your products (potential quality problems)
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Frequently Asked Questions
What Does Make a Good Website Search Bar?
There are several elements that make a search bar effective, including:
- Visibility. The search bar should be visible on every page of the website.
- Functionality. The search bar should allow customers to search for products by keyword, product name, or category. It should also suggest products as the customer types in their query.
- Layout. The search bar should be easy to use, understand, and navigate.
- Suggestions. The search bar should suggest products as the customer types in their query.
What Are the Benefits of a Website Search Bar?
A well-developed and implemented website search bar can help your business in a variety of ways, such as:
- Improving the customer experience. A search bar can help customers find the desired product much faster, which can improve the overall customer experience.
- Increasing conversion rates. A search bar can also help increase conversion rates by suggesting products and displaying prices.
- Improving inventory management. A search bar can help sellers keep track of their inventory and make sure that they are listing and promoting their products correctly.
How Can Brandly360 Help Me?
With Brandly 360, you won’t have to worry about any of these challenges. Our system can help you monitor your distributors and retailers, making sure they are listing, promoting and suggesting your products correctly. You will also get insight into product searches, both yours and your competitors’, as well as data on product prices.
Why Is It All Important?
Ranking high in search results should be among the priorities of any online store because it is a direct path to more traffic and conversions. Search bar functionalities help with that, but they should be used correctly in order not to frustrate the potential customer.
That is where Brandly360 comes in to help you. Our system can help you monitor your online presence and make sure that your products are being listed and promoted correctly. You will also get insights into customer search queries and behaviours, as well as competitor activity. All of this data can be used to improve your listings and make sure that your products are more visible than your competition.