Blog e-commerce

What Is Competitive Pricing Intelligence?

Competitive pricing intelligence, also commonly referred to as price intelligence, is a business activity that involves collecting...

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What Is Competitor-Based Pricing?

In order to streamline your sales funnel and marketing efforts, it’s vital to understand your customers’ purchasing...

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Major Pricing Strategies: A Short Guide

Setting prices is a crucial part of the marketing process that requires you to conduct in-depth market...

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Retail Pricing Strategies and Tactics

In today’s competitive retail market, it is more important than ever for retailers to have a clear...

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Sales in e-commerce – how to do them right?

Running your online store is quite a challenge. We have to consider a lot of issues: from...

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Customer segmentation – what is it about?

The e-commerce world is quite large and interesting. To succeed, you need to focus on many things...

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Premium brands and luxury goods: do they have to compete?

Are premium brands resistant to the competition? Does the need to adapt to the market not apply...

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Winning the rapidly changing world of e-Commerce

The dynamics of world events cause enormous volatility in customers’ purchasing behavior. This is a big challenge...

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How much time can you spend managing your prices?

Many sellers and distributors are already aware that appropriate pricing, i.e. strategy and dynamic price management, is...

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Search results in an online store (share of search) – how...

The term search engine is mainly associated with Google services, however, online stores (e-commerce) also use advanced...

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Man vs machine and incorrect data. How to deal with price...

An increasingly popular customer question related to e-commerce monitoring tools is the issue of automatic pricing based...

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Digital Shelf – how to measure the product’s visibility?

The concept of the Digital Shelf in online stores has become a permanent fixture in the dictionary...

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Price tracking – what to look for when choosing software?

The e-commerce market is currently developing very dynamically. The market expansion also implies the change of the...

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Monitoring of Banner ads in e-commerce

Banner ads are among the most popular promotion methods in online stores. Their number is often annoying...

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EU OMNIBUS Directive – for better consumer protection

The provisions of the new Directive of the European Parliament and the EU Council  (EU) 2019/2161) become...

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Pricing strategies in e-commerce

The pricing strategy is one of the most important factors in determining the success or failure of...

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Brand monitoring – increase your visibility

One of the key elements of brand promotion is increasing its visibility on the Internet. This can...

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Amazon – methods of increasing sales (promotion monitoring)

Amazon is the largest online store in the world, which has mastered the ability to simplify online...

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Why a free afternoon each week can boost employees’ sense.

Doubling my 9–5 salary several times in my career is something I never thought would happen. My...

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We can blend colors multiple ways, the most common

Doubling my 9–5 salary several times in my career is something I never thought would happen. My...

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