Category: Price monitoring

EDLP (Everyday Low Pricing)

Running a successful company requires more than just a sound business idea and a good product. You...

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Price Optimization Models

Price setting can make or break any business. After all, making a wrong guess can lead to...

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Conducting Competitive Pricing Analysis

The process of pricing a product or a service can be challenging and time-consuming. On the one...

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Major Pricing Strategies: A Short Guide

Setting prices is a crucial part of the marketing process that requires you to conduct in-depth market...

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Retail Pricing Strategies and Tactics

In today’s competitive retail market, it is more important than ever for retailers to have a clear...

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Man vs machine and incorrect data. How to deal with price...

An increasingly popular customer question related to e-commerce monitoring tools is the issue of automatic pricing based...

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Brand monitoring – increase your visibility

One of the key elements of brand promotion is increasing its visibility on the Internet. This can...

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How do price comparison websites work and what are their pros?

When the sales in your online store increases you look for new channels thanks to which you’ll...

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Pre-Christmas season is a hot time for an e-commerce

Christmas is a hot season for many online stores. They gain the highest sales results on an...

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Monitoring of competition and price management at online store, part 1

This is the first post from the series of articles about price management at online store (and...

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