Category: Price management

Flexible Pricing — Everything You Should Know

Developing a well-suited pricing strategy is extremely challenging and can earn you a few grey hairs on...

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Best Penetration Pricing Examples

Penetration pricing is a strategy that has recently gained a lot of attention from small business executives....

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MAP Pricing Policy

The rapid development of the retail industry changed the way that companies do business, and with it...

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How to Price a Product

Comprehensive Yet Concise Guide The price of a product is among the key factors of its success...

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Competitive Pricing Strategy

Your pricing strategy is one of the most powerful marketing tools. You can invest in your website,...

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EDLP (Everyday Low Pricing)

Running a successful company requires more than just a sound business idea and a good product. You...

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Strategies to Improve Sales and Profitability

Sales and profitability are essential to the success of any company. Without sales, a business cannot generate...

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Price Optimization Models

Price setting can make or break any business. After all, making a wrong guess can lead to...

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Conducting Competitive Pricing Analysis

The process of pricing a product or a service can be challenging and time-consuming. On the one...

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Price Elasticity Formula

What Is Price Elasticity of Demand? Price elasticity of demand is a term used to describe the...

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What Is Competitive Pricing Intelligence?

Competitive pricing intelligence, also commonly referred to as price intelligence, is a business activity that involves collecting...

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What Is Competitor-Based Pricing?

In order to streamline your sales funnel and marketing efforts, it’s vital to understand your customers’ purchasing...

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Major Pricing Strategies: A Short Guide

Setting prices is a crucial part of the marketing process that requires you to conduct in-depth market...

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Retail Pricing Strategies and Tactics

In today’s competitive retail market, it is more important than ever for retailers to have a clear...

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How much time can you spend managing your prices?

Many sellers and distributors are already aware that appropriate pricing, i.e. strategy and dynamic price management, is...

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Man vs machine and incorrect data. How to deal with price...

An increasingly popular customer question related to e-commerce monitoring tools is the issue of automatic pricing based...

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Price tracking – what to look for when choosing software?

The e-commerce market is currently developing very dynamically. The market expansion also implies the change of the...

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EU OMNIBUS Directive – for better consumer protection

The provisions of the new Directive of the European Parliament and the EU Council  (EU) 2019/2161) become...

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Pricing strategies in e-commerce

The pricing strategy is one of the most important factors in determining the success or failure of...

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How do price comparison websites work and what are their pros?

When the sales in your online store increases you look for new channels thanks to which you’ll...

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