Category: Price management

EU OMNIBUS Directive – for better consumer protection

The provisions of the new Directive of the European Parliament and the EU Council  (EU) 2019/2161) become...

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Pricing strategies in e-commerce

The pricing strategy is one of the most important factors in determining the success or failure of...

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How do price comparison websites work and what are their pros?

When the sales in your online store increases you look for new channels thanks to which you’ll...

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5 advantages of price optimization that you need to know

Price optimization is actually a base for generating income in a retail trade, and especially in e-commerce....

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Make use of Allegro and increase your sales

It’s not a secret that Allegro is currently a leader among auction sites in Poland. Allegro enables...

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Monitoring of competition and price management at online store, part 1

This is the first post from the series of articles about price management at online store (and...

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Automatic management of allegro prices – case study

NOTE! In relation to confidentiality undertakings we don’t provide in this article specific data of allegro accounts...

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The magic of the lost benefits in e-commerce

We start our new cycle entitled: price and special offers management in e-commerce. We’ll be writing on...

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The paradox of choice in e-commerce

Today we’ll try to answer the question – whether a big choice offered to the client is...

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A/B price testing

Setting pricing strategy for the products sold is sometimes very difficult, because there is no ready set...

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